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Showing posts from October, 2022

SEO: How does Google work basically? And four powerful principles

Google turns out to be a sexy lady if I can humanize it. Is it right? I believe so because Google plays hard to get. It changes itself all the time and we always try to figure out how it works. There are millions of bloggers and the so-called SEO experts spreading series of information that simply isn't true. If you followed all the advice about SEO written on blogs, it's unlikely you would receive top listings in Google, and there’s a risk you could damage your site performance and make it difficult to rank at all. I used to be a victim. That's why I want to write this post to those who is like me before. Can you learn from someone who doesn't even know how to do it themselves? You can't. This is why you have to take the advice spread by blog posts with a grain of salt. Don't get me wrong. I love bloggers. Actually, I used to be a blogger. There are bloggers out there who practice and blog about SEO, and do it well. But it has become increasingly difficult to s...

Increase Your Mental Health and Wellness

About one in three Canadians will have a mental health problem at some point in their life. While people often know a lot about physical illness, most people have little knowledge about mental health and mental illnesses. This lack of understanding promotes FEAR and STIGMA. It prevents people from seeking help early and seeking the most effective help. It also keeps people from providing appropriate support to friends, colleagues, family members and people around them simply because they don’t know how. Mental Health Definition “The Public Health Agency of Canada” defines mental health as: “…the capacity of each and all of us to feel, think, and act in ways that enhance our ability to enjoy life and deal with the challenges we face. It is a positive sense of emotional and spiritual well-being that respects the importance of culture, equity, social justice, interconnections and personal dignity Mental health influences us in many ways. For example, it influences how we think and feel a...

Your business might be doing competition analysis wrong. Here are 8 reasons why.

  A competition   analysis   is a key part of your   business’s marketing strategy . By evaluating your product or service, you can determine what makes it special and, consequently, what qualities you should emphasize to draw in your target market. To evaluate your rivals, split them into strategic groupings based on how closely they vie for the dollars of customers. List the product or service, profitability, growth pattern, marketing goals and presumptions, present and past strategies, organizational and cost structure,  strengths  and weaknesses, and size (in terms of sales) of the competitor’s business for each rival or strategic group. Making a grid of competitors is a quick and simple approach to evaluating your product or service against similar ones on the market. Write the names of four or five goods or services that compete with yours down on the left side of a piece of paper. Consider what your consumers might purchase instead of your product or...

Action-Based Learning, the Future of Skills Development

  Action-based learning   is a term that has been making its rounds on the internet lately. We’ll skip the lengthy intro and get straight to it. Action-based learning is exactly what it sounds like: it’s a form of learning where information is orchestrated by actions to make the learning process more interesting. It might sound like a lot at first, but in real life, it is way better than reading through pages and pages of theory and trying to understand the gist of it. Action-based learning is a solution to traditional learning. In a more qualitative definition, academic learning via deliberate movement is known as “action-based learning” (ABL). It uses the biological connection between the brain and the body to maximize learning. It has been observed that students tend to learn better when they are moving around while reading something. Action-based learning considers that and suggests that we physically implement said theory to learn better. Traditional learning doesn’t work...